Born in Salvador, Bahia, Geraldo Melo began his career in the 70s as a photographer for Rolling Stones magazine, in Rio de Janeiro, where he worked until graduating in History of Art from Rio de Janeiro State University – UERJ. From 1976 to 1978 he lived in Paris, where he worked as a freelancer for European publications.
Back in Brazil, he worked as a director in authorial documentary films, which were distributed by Embrafilme – Brazilian Company of Films –, and also in institutional films. In 1981, Geraldo opened the studio Delírios e Etc. – Delusions Etc. – in Rio, specializing in advertising. At that time, the main national and multinational agencies and companies were among his clients.
In 1982, he was invited to teach photography classes at UniverCidade, a private university in Rio, where he taught for five years. In addition to the studio and teaching, he has always dedicated himself to the authorial work. His admiration for André Kertesz and Cartier Bresson influenced his photographs, but the uniqueness of his technique defines his own style, which is already recognized nationally and internationally.
The artist’s works are at São Paulo Museum of Art – MASP –, the French Museum of Photography, in Paris, the Museum of Contemporary Art – MAC –, in São Paulo, the Arbetets Museum, in Stockholm, Sweden, the State Library in Vilnius, Lithuania, and the Contemporary Art Museum of Mato Grosso do Sul – MARCO.
From 2010 to 2012, he worked at the Metropolis Group as a photo editor. Today, Geraldo Melo is dedicated to artwork and the publication of his next book. The artist is represented in Brazil by Tramas Gallery, based in Rio de Janeiro, and in the United States by the Amsterdam Whitney Gallery, based in New York.